June 17, 2015 Will Holt Cycling Equipment, Brand Statement Why ALTR ERGO? June 17, 2015 Will Holt Cycling Equipment, Brand Statement A good saddle is the balance of many thingsErgonomics, aesthetics, durability, and weight, along with a dash of mysticism. This confluence of qualities makes the development of a saddle a pretty bold choice for a cycling product company’s virgin endeavor.
